DETERMINANTS CORPORATE SOCIAL RESPONSIBILITY AS A TOOL FOR STRATEGIC PERFORMANCE

This study investigate Determinants of Corporate Social Responsibility as a Tool for Strategic Performance. The study adopted survey research design and the population of study was staff and customers of Guaranty Trust Bank Plc. Abuja, the Yaro Yamane’s formula was used to determine the sample size of 200 out of 400. The primary data were collected through structured questionnaire which 400 copies was distributed to the staff and customers of Guaranty Trust Bank Plc. Abuja. Data were analyzed using regression. The result survey revealed The study observed that Corporate social responsibility are highly respected and implemented in a developed countries were host communities are given preference treatment to eradicate poverty alleviation comply to developing countries like Nigeria who have a negative determinants on Corporate social responsibility. Basically, corporate social responsibility will yield many advantages to the government/firm’s and host communities in ensuring a better of citizens