Suleiman, Garba2023-12-142023-12-142021-06-06Suleiman G. (2021). Pan Africa and Xenophobic Attitudes: The Role of Behavioural Change Communication (BCC)https://keffi.nsuk.edu.ng/handle/20.500.14448/6674Pan Africa is one of the numerous liberating concepts which have held sway the black African since the wave of independence in the 1960s. The Pan Africa was premised on the idea of achieving a common vision of united and strong Africa and to build a strong partnership between governments and civil societies. Contemporarily, the continent can best befldescribed as the lepst integrated in the world given treatises like ethno-nationalism, racism and xenophobia which have remain reemerging phenomena. However, The Behavioural Change Communication strategies were appraised with regards to addressing the menace of xenophobic attitudes. Behavioural change communication principles as noted recognized the use of effective communication to promote positive bahaviour that will provide an enabling environment for the .• achievement of unity of purpose among countries, economic blocs and regional bodies. Therefore, there is no doubt that human life pj[ depends on communication to make meanings. This paper, recommends among others the need for utilization of the media through Behavioural Change Communication given its role in shaping the thoughts, views attitudes and behaviours man.enPan Africa, Xenophobia, Behaviour, Change Communication, MediaArticle